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The Central European Region


With its central location and leading regional economical and political role, Hungary's capital, Budapest is the ideal place to supervise and conduct a regional activity, which is why major multinationals have chosen it as their regional headquarters. The country has gone through a deep-rooted transformation during the past 10-15 years, and today it has a smoothly working market economy with excellent infrastructure, banking and legal background and a variety of incentives for foreign investors. As a result, more than 20 billion dollars of working capital have been invested in Hungary just in the past decade, which makes it the number one investment target in the region. The country has enjoyed a 4 per cent plus GDP growth, a bullish stock market and a decreasing inflation rate as well.
Hungary has also been a gold mine for software brainpower sought after throughout the world. The heritage of Hungarian-born Janos Neuman, for many the father of computers, serves as a reminder for all of us that we should use the region's manifold resources and brainpower to the best of our advantage.

E-business in Central Europe


  • The number of web users in Central and Eastern Europe has been growing at a faster rate than in the U.S., which will be further speeded up by the upcoming liberalization of the telecommunications industry

  • In Central Europe, the number of people using the Web to do shopping has arisen by 300% just in the past six months. Currently 15 % of people with Internet access in the region shop on the Web

  • Currently about 1,000,000 people in Hungary have Web access, and their numbers are expected to rise exponentially with the spread of alternative access paths to the Web (TV, mobile phones, web appliances)

  • The number of mobile phone users in Hungary has increased by a whopping 60 % just in the past 12 months, and penetration now exceeds 20% (2 million users). WAP based services, including shopping and banking, are expected to mushroom in the next years, turning the region into a digitized high-tech market in just a few years





  • News

    28 June, 2001
    Report: Online Auction Spending Hits Record Level

    Although Amazon.com and Yahoo! have worked aggressively to make their auction offerings competitive with eBay, both sites were dwarfed by the sector leader."E-Commerce Times ...

    27 June, 2001
    Survey: Research Options Push Online Spending

    One surprising finding in the Yahoo!/Nielsen survey was that 'convenience was not a primary motivator' for online purchases."E-Commerce Times ...

    26 June, 2001
    Study: E-Commerce Drives Internet Services Spending Forward

    Driven by the dot-com downturn, the Internet services market has been in a state of change and turmoil in recent months."E-Commerce Times ...

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